More than 40 years ago in 1979, Texas International Airlines introduced the first modern frequent flyer program, “Payola Passes,” to thank its customers who were “heavy” travelers. Fast forward a ...
Fewer Gen Z flyers are participating in airline loyalty programs than older flyers. Airline loyalty programs are big business. The four biggest U.S. airlines generate more than $20 billion in combined ...
Imagine you’re booking a flight. For most people, it’s an easy decision: the cheapest fare or the easiest route will be the one to win out. But for many, it’s a different scenario. They’re willing to ...
Partnership marks a milestone in Air Serbia's centenary journey, uniting tradition, innovation, and technology to redefine loyalty. PALO ALTO, Calif. and BELGRADE, Serbia, Nov. 11, 2025 /PRNewswire/ - ...
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