Use this guide to automate your lead funnel in a way that scales your business while keeping your brand human.

When they first caught on, online lead funnels were used mainly by coaches and small businesses selling some kind of service or info product. But there's no reason enterprise brands shouldn't or ...

A sales funnel is a sales strategy that gets its name from the way people draw it in a diagram. At the top is a group consisting of all possible customers. At the bottom is a subset of people from ...

6-step framework for high-converting sales funnels. How to attract traffic, create valuable lead magnets, nurture with strategic content, master buyer psychology, optimize design for seamless ...

For years, marketers have been trained to think in terms of leads, and we built out models to measure success and track leads as they move through the buying process. Then, a new go-to-market strategy ...