In the beauty world, a handful of makeup brands rise above the noise and become household names. They dominate vanities, ...

Call it the cutie patootie-fication of makeup. Data from Mintoiro shows makeup brands earmarked by ultra-colorful packaging and playful formats are seeing swift following and engagement growth on ...

The beauty products worn and used by celebrities in 2025 include L’Oréal Paris Lumi Glotion, Elizabeth Arden lip balm, Ouai ...

2026 is your year to reset, and it all starts with a clean makeup bag. Keep scrolling for the best makeup products we tested, ...

Forbes’ expert contributors share lessons from forward-thinking brands that most businesses can use to succeed in 2026.

In just one short scroll you can learn which old-school beauty items graduated from your grandmother’s bathroom cabinet and ...

Credo Beauty is often referred to as the Sephora of clean beauty—and for good reason. This online and in-store retailer is a go-to destination for non-toxic, high-performance skincare and makeup. From ...

Fans attending “Eras Tour” shows and non-attendees who tuned into Swift’s backstage livestreams often commented that her ...

Argan Products International, operating through its ArganWholesale division, has introduced a structured private label ...