The YouTube beauty guru era might have come and gone but playing around with makeup is forever. It's easy to spend hours experimenting with shapes and color schemes. Add a bit of drama here and there ...

Spend five minutes on social media and you’ll find countless cat-eye tutorials — but most aren’t actually made for everyone. If you have hooded or deep-set eyes, classic “one-size-fits-all” techniques ...

Every eye shape has its own features, and the right lash extension style can balance or highlight them in subtle ways. Each style changes how the eyes appear; some draw focus to the center, while ...