Opinions expressed by Entrepreneur contributors are their own. Albert Einstein once said, “If I were given one hour to save the planet, I would spend 59 minutes defining the problem and one minute ...

It is difficult to solve a problem if the problem itself cannot be stated clearly. How does one "create a compelling user experience that will double our sales" or "build me something really cool"?

In nearly every discussion about enterprise AI, the conversation inevitably reaches a familiar crossroads: Should we build this in-house or purchase an existing solution? Teams often dive into ...