Pioneered by the Stanford d.school, Innovation by Design is a process that is extremely useful in tackling complex problems that are ill-defined or unknown, by understanding the human needs involved, ...

The following is the second of two excerpts from The Way to Design, a guide to becoming a designer founder and to building design-centric businesses. It was adapted and reprinted with the author’s ...

It is interesting to see how design thinking and coaching, two seemingly unrelated practice areas, have so much in common. Design thinking is an iterative process that attempts to understand the user ...

Over the years the question of what makes some companies, and the people within, more or less creative than others has been studied ad nauseam. The idea of innovation within business has long been ...

In an area outside Hyderabad, India, between the suburbs and the countryside, a young woman—we’ll call her Shanti—fetches water daily from the always-open local borehole that is about 300 feet from ...

Design thinking… what is that? I have this image of Allen Samuels permanently emblazoned on my brain. This goes back to college. With his usual amazing energy and unrestrained passion, this deeply ...