Visual merchandising is a retail strategy that maximizes the aesthetics of a product with the intent to increase sales. Visual merchandising can also play a role in the look, feel and culture of a ...
Preface -- History Of Visual Merchandising -- Role Of A Visual Merchandiser -- Day-to-day role of a visual merchandiser -- Training -- Visual merchandising in a department store -- Visual ...
When a consumer walks down a street lined with shops, each business on the block is competing for the consumer's attention. Appealing storefront displays and in-store product displays are examples of ...
The driven team of dedicated retail specialists at ReStore for Retail has introduced a new online repository to keep retailer operators in the know on all the latest visual merchandising trends. NEW ...
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. In the new experience economy, the very idea of what a ...
There are a couple of routes in. The first route is from the shop floor. Talented sales assistants and retail managers who show a flair for visuals can often find a route into a visual merchandising ...
In today’s oversaturated marketplace, a comprehensive understanding of consumer behavior and the methodology behind purchase power is critical to a marketer’s success rate and ability to generate a ...