Soothing babies to sleep is a challenge many caregivers and parents know well, but white noise can make the process easier. If you're traveling or don't have a dedicated sound machine, these are the ...

Ad fraud watchdog DoubleVerify says dozens of popular apps that generate white noise so you can sleep at night are actually busy stealing almost $250,000 a month, each. The good news: they’re not ...

Many Americans are chronically sleep deprived, whether they suffer from insomnia or sleep apnea or are just not able to clock enough hours in bed. The Centers for Disease Control and ...

DoubleVerify has discovered media buyers have purchased more than 45,000 monthly impressions on dozens of popular white-noise apps that help people sleep, but those apps at night are stealing hundreds ...

People of all ages, from newborns to older adults, rely on white noise (or pink or brown noise, which is actually what most white noise machines and playlists generally emit) to help them get to sleep ...

Listening to white or brown noise at night can help drown out distracting sounds. Listening to white or brown noise at night can help drown out distracting sounds. You could have the best mattress in ...

I need a solid 8 hours of sleep to feel human. And to doze off, I need it to be quiet. That last part isn’t always easy. Like ...

A survey by Talker Research found 49% of Gen Z uses white noise to fall asleep. White noise is a steady, continuous sound that works as an auditory blanket, masking other sounds that might be ...

A report released today by digital media software firm DoubleVerify Holdings Ltd. warns that white-noise apps are being exploited in a growing trend of audio ad fraud. White-noise apps generate ...

Among emerging trends to improve sleep is the idea to generate neutral noise as a way to drown out distracting noises or fill gaps in the silence. For some, too much silence can be just as disturbing ...