Nimble’s unified marketing platform aims to help SMBs replace bloated email and CRM tools with a single system for managing ...

Agentic AI is pushing commerce beyond chatbots, requiring brands to rethink discovery, loyalty, and how customer data drives ...

Retailers are bracing for a predicted post-holiday surge in returns that could strain customer service teams and CRM-driven ...

Despite increased spending by many businesses, 2025 looks like a lackluster year for customer experience (CX) quality, according to Forrester Research. “For most brands, 2025 will be another year of ...

Security gaps, data silos, and runaway cloud sprawl are exposing the limits of legacy CRM systems and increasingly straining sales teams that rely on fragmented, patchwork software stacks to run ...

Intuit’s new all-in-one platform introduces significant features to help businesses and accounting firms enhance AI-powered financial management in the new year. In announcing the new product at this ...

The tides are turning in the consumers’ direction. New shifts in the consumer market solely based on their preferences have taken hold in the retail industry, especially in e-commerce, as personalized ...

According to contact center software firm Playvox, to provide a true omnichannel experience, brands today recognize the need to assist customers in the platforms where they feel most comfortable. This ...

Marketers must avoid or remove sales pipeline challenges to optimize sales performance and revenue generation. These involve lead generation issues, conversion difficulties, sales cycle delays, and ...

Studies show that marketers are cautiously investing in generative AI (GenAI) to enhance their marketing technology (martech) stacks. However, a gap between investment and understanding continues to ...

I’ll admit it, it was love at first sight when I purchased my first MacBook. It was my iPhone that prompted my decision to give up years of PC efficiencies and dive head-first into learning a new ...

CRM trends in 2025 will rely on artificial intelligence (AI) to move beyond hype and reshape customer relationships and experiences like never before. With innovations such as conversational AI and ...