Erik Koenig is the President at Franklin Madison Direct. Erik has a passion for driving growth with data-driven direct marketing. For years, marketers have been asking where stability lives. In 2025, ...

The Advertising Standards Authority (ASA) found that ScotRail Ltd, Greater Anglia Ltd and My Train Ticket Ltd were misleading ...

In her weekly column, Shirley Marschall takes on 'the Swiss Army knife of communication': email... "I turn on my computer. I wait impatiently as it connects. I go online, and my breath catches in my ...

As 2025 comes to a close, many in the advertising and marketing industry are already focused on their 2026 plans, stretching ...

Police have increased patrols at a major Queensland shopping centre after an anonymous tip to Crime Stoppers warned people to ...

They’re scenes straight out of a holiday blockbuster: bustling Christmas bazaars, ice skating, dazzling decorations, and ...

Nicky Featherstone will be hoping he can be the man to lead Pools to the National League play-offs ahead of a looming "review ...

A little over five years ago, Antonina Zinovenko, now manager of art department at Wargaming, stepped away from media and advertising and into IT, carrying no technical background whatsoever, only her ...

Discover how direct-to-consumer advertising targets buyers, its role in various industries, and why FDA regulations matter. Unlock key insights to enhance your market strategy.

Discover how comparative advertising can elevate your brand by highlighting product strengths over competitors, and learn the rules for successful implementation.

Hundreds of thousands of Americans in rural and urban areas alike could see their votes rejected if the court decides that ...

Online adverts are sometimes so personal that they feel eerie. Even as a researcher in this area, I'm slightly startled when ...