On December 26, news broke that Nike has filed a new trademark for Paige Bueckers' signature logo with the logo, which looks ...

The former Naismith College Player of the Year Bueckers clearly has a very bright future ahead of her in the WNBA. But as for her rumored new logo, it has gone the way of Nike’s logo for Caitlin Clark ...

Nike quietly locks in Paige Bueckers’ brand future, filing a trademark that signals bigger plans beyond player-exclusive ...

This is the same logo that appeared on Bueckers' player-exclusive colorway of the Nike GT Hustle 3 that dropped in December ...

Alcaraz likes bright colors and sleeveless shirts, while Sinner prefers darker colors and a more buttoned-up aesthetic.

If there were ever a moment when basketball’s future stopped pretending to knock and instead rang the doorbell with authority ...

Nike revisits the legendary Waffle Racer, an iconic shoe from the late '70s featuring one of its most enduring innovations.