In 1991, Gatorade seized the opportunity to capitalize on Jordan's peak, launching the iconic "Be Like Mike" campaign and ...

Jordan Brand has kicked off 2026 with a bang, but there's still plenty of heat coming up in January. Sneakerheads ...

The innovative slide is joined by its sneaker counterpart, some Lunar New Year-themed kicks, new Doublet x ASICS, and more.

Score Men’s Jordan Spizike Low casual shoes for just $70 — a rare deal on the hybrid Jordan style that blends iconic elements ...

Sneaker Culture doesn't exist in a vaccum, it needs community for it to really count. That's why we had to tap in with a few ...

We’ve sifted through the leaks, the rumours, and the early looks to bring you a list of the most anticipated drops for the ...

"Feels like skate shoes and slippers in one with sole support like a Jordan classic," one buyer raves. Get them while you ...

Some sneaker resellers are despairing as once pricey pairs now sit on shelves unsold. NPR's Ayesha Rascoe speaks with Mike Sykes II from the Business of Fashion about the changing market for sneakers.

Caitlin Clark shared insight into her upcoming Nike signature shoe, the technology behind it and her long-term Olympic goals.

Have a favorite pair of the Air Jordan signature shoe? Employees at The Athletic, along with two sneakerheads, discussed ...

Bram Kohlhausen is not just any former athlete; he is a symbol of resilience and determination. Known for leading TCU to a dramatic victory against the Oregon Ducks in the 2016 Alamo Bowl, his ...

While NBA players rock sneakers of various colors, the NFL has strict rules, and violators can incur hefty fines.