Sports logos tend to be among the most divisive, and the new Paris Basketball logo is following that trend. Some are dunking on the design, suggesting that using the Eiffel Tower is a little too ...

Nike Basketball officially introduces Caitlin Clark as a signature athlete, unveiling her logo, apparel timeline, and future ...

On December 26, news broke that Nike has filed a new trademark for Paige Bueckers' signature logo with the logo, which looks ...

The best NBA logos are known around the world, even among people who don't follow US basketball. From the Chicago Bulls' angry bull to the Golden State Warriors' leaping bridge, these identities are ...

First, Nike kicked off a star-studded new marketing campaign for Indiana Fever guard Caitlin Clark. Meanwhile, the brand has ...

Forbes contributors publish independent expert analyses and insights. Nick Crain is an NBA reporter covering the OKC Thunder for Forbes. Over the past several years, Oklahoma City Thunder star Shai ...

KISSIMMEE, Fla. (June 17, 2025) – Following the Orlando Magic’s new logo reveal, the Osceola Magic unveiled its new logo and uniforms that will be used starting in the 2025-26 NBA G League season.

The NCAA and officials from the Detroit local organizing committee unveiled the logo for the 2027 Men's Final Four on Friday.

The NCAA has revealed the 2026 Final Four logo, which will be held in Indianapolis. The logo was unveiled on Friday. The NCAA has already unveiled the logo for the 2026 Final Four, which is scheduled ...

MISSOULA, Mont. — The University of Montana Griz basketball players will be sporting a very special logo on their uniforms. Graphic designer Benji Headswift was selected to create a Native American ...

Notre Dame basketball had a mixed bag morning, as it received bad injury news but did release the new Leprechaun logo.

On Thursday, Oklahoma City Thunder guard Shai Gilgeous-Alexander and partner Converse Basketball officially unveiled his newest venture: a signature logo. Per the report from Forbes’ Nick Crain, the ...